Suspend Your Disbelief

Posts Tagged ‘book tours’

Shop Talk |

Control your own book tour destiny

by Lee Thomas

We’ve written several posts over the years about the emergence of DIY book tours, marketing and self-publicity (read them here, and here, and here). Not only do self-published authors need to get their hustle on, but writers who publish with small presses, or find themselves mid-level (or lower) on a big house’s list can find their book off the radar within months of a debut. Yet many writers find they’re woefully unprepared to find the right venue in Kansas City or drum up buzz ahead of time so they don’t show up to an empty house at an Austin coffee […]


Shop Talk |

Writer, Sell Thyself

by Lee Thomas

On the NYTimes‘ Opinionator blog this weekend, Dick Cavett reflects on the role of author as salesman in “I Wrote It, Must I Also Hustle It?” Cavett writes: I just did 12 — or was it 14? — back-to-back radio interviews from New York to Seattle and, so it seemed after five of them, all points in between. Somewhere around number eight you begin to lapse into a kind of dream state, wondering if what you just said was something you had said to the same person 10 minutes ago; or was that said to the previous host? Maybe he […]


Interviews |

New Ways of Looking at Old Questions: An Interview with Heidi Durrow

“I don’t mind that when I’m interviewed I am speaking as a representative of biracial women. I’m heartened that people are interested. I do wonder, though, when the book is critiqued as being not enough about the biracial experience. To that criticism I say, Well, okay, but it’s not a position paper. It’s a story. … I have had a number of people “come out” to me, for lack of a better word, about their blended families, or about their grief, or about simply being a young person struggling against the labels, like geek or nerd, that they’d been assigned by peers. … They’ve connected their own stories to the stories I’ve told and suddenly feel empowered to talk about it.”


Shop Talk |

More on the DIY Book Tour

by Celeste Ng

Jeremy recently posted about Allison Amend’s tips for a do-it-yourself book tour. Author-arranged promotions are becoming more and more common as publishers cut back on marketing and publicity, and the L.A. Times has some firsthand accounts of what such a book tour can be like: A cat peeing in an author’s bag? A writer waking up to discover that a complete stranger has left him four jars of delicious homemade preserves? Such things are not traditionally part of book promotion. But they happened to Bill Cotter and Annie La Ganga, an Austin, Texas-based couple who celebrated the simultaneous release of […]


Shop Talk |

Margaret Atwood's book tour / fundraiser / theatre piece

by Anne Stameshkin

To promote her new novel, The Year of the Flood, Margaret Atwood will be touring five countries and thirty-five cities, performing staged readings with trios of local actors who will also sing some of the book’s original hymns (set to music). A number of these events will also serve as fundraisers for BirdLife International. Here’s the author’s own take on the project (via the Times Online), and you can follow the tour’s progress on her blog and Twitter. Atwood gracefully owns “book tour overkill,” joking that “[t]wittering, or is it tweeting?” is actually quite “appropriate for a bird-saving project!” In […]


Shop Talk |

adventures in book touring

by Anne Stameshkin

A writer friend and I were talking the other day about our book-tour fantasies; we’re both guilty–against our better judgment–of romanticizing the potential of this grueling marketing tradition as some kind of literary road trip, a 50-state (hey – why not 5-country?) bookstore-to-bookstore campaign. There might be a parade float with a literary salon atop it. The readers would pitch their tents outside at dawn, renouncing jam bands and iPhones, reading Housekeeping around the illegal campfire… Reality check: Yarn Harlot and Ann Patchett share ruminations and frustrations, while Teresa Mendez explores why author tours might be becoming “passé.” Anyone have […]



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